facebook.com (for those of you that don't know!) is a social networking web site that enables  you to look up old friends, interact with them, build your own on-line profile and much more. This has opened a whole new advertising platform that enables you to target almost any demographic imaginable.

When million upon million of users register their personal information on a social site, all of the sudden demographic research become much easier than it has ever been before. Demographics tell advertisers who, and where their potential customers are. It brings to mind the following example: if somebody said he was looking for work, it’s difficult to determine what experience the person has and what the person’s background is. But if someone tells you that he is looking for work as a bookkeeper in a specific town and he his looking at X salary, it is much easier to assist him in finding a position. Equally, as soon as the demographic is available, it becomes much easier to target the right audience.

facebook has more that 35.6million monthly unique views from it's various active users. These users have all create on-line profiles that will allow us to target specific demographics. For example, if your company specialises in wedding photographs, you are able to target users that are female, live in a certain area or that are engaged. A dating service, for example, can target single male and female users. With powerful demographic targeting like this you will be able to maximise your return on investment greatly

facebook users are loyal and frequent users. 58% of active users log in daily and spend an average of 23 minutes on facebook, which means your advertising will reach a broad spectrum of users, who will also be exposed to your company's branding. This form of advertising works on a Pay Per Click model and you will only be charged when a visitor from this kind of advertising visits your web site.

Ready to try facebook marketing then Let us Quote you.