Now that you have hopefully defined your goals and audience for your online competition it’s time to talk about a website strategy. What you should do with your website’s design to motivate users to participate, easy share functionality for your website to allow users to share your competition and the website copy. [...]

After reading this week’s blog posts, you will have a better idea on what to do when planning a viral competition however planning a competition on social media platforms is different When planning a competition on social platforms it is very important to first decide what the demographic will be for the competition. This [...]

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If you sell a seasonal product or are promoting a competition, then utilising PPC you can create a tactical campaign for that period. In my blog article today I am going to discuss how to use the Pay Per Click method of advertising to promote your competition.
PPC has many advantages and benefits, I [...]

Well if you are reading this then you probably know what a viral competition is but just in case you don’t, a viral competition is a competition spread by the participants. It got its name from the fact that it spreads like a viral infection. Now all of us want our competitions to spread like [...]